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Global partners: World Mental Health Day 2021

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Global Partners: World Mental Health Day 2021

As 10th October marked World Mental Health Day, this year we were delighted to see a huge cross section of society speaking out to highlight some of the most pressing issues around inequalities in mental health. From the campaigns and activities of our civil society partners, to the commitments and announcements of governments around the world, at United for Global Mental Health we worked hard to amplify key messages and create new connections to help drive progress. 

We were also pleased to see a number of our global partners marking the occasion with their own activities. This included report launches, anti-stigma campaigns and story-telling, all of which helped to highlight why mental health must be at the top of the global agenda. 

While action on mental health is still needed more than ever, the involvement of these global partners demonstrates how much progress has been made in recent years. We hope that they will continue to use their global reach to raise the profile of mental health, and look forward to continuing to work together.

Below are a few of our highlights from the day.

Bernard van Leer Foundation

World Mental Health Day saw the launch of a new child and caregiver mental health report from UnitedGMH and the Bernard van Leer Foundation. The report examines child and caregiver mental health through the framework of Countdown Global Mental Health 2030 - incorporating social determinants, factors affecting mental health service demand and need, and factors affecting the strength of mental health systems. The Foundation has been a partner of UnitedGMH for several years. You can read more briefings on these issues here.





On World Mental Health Day HSBC Global shared a video highlighting the stories of three individuals, Craig, Huda and Gina, who opened up about their experiences of mental health. They each discussed the stigma around talking about mental health issues, emphasised how important this was to getting help, and explained how they were supported in the workplace. Just prior to World Mental Health Day HSBC also launched their updated mental health training programme and resources for all 200k+ staff worldwide. We have worked with HSBC for several years including celebrating their work at Goalkeepers 2019.

Born This Way Foundation

To mark World Mental Health Day, the Born This Way Foundation shared social media posts asking its Advisory Board how they prioritize their own mental health, how they support others, and what kindness means to them. They also asked people to join the Please Stay campaign, launched with Find Your Anchor as part of their World Mental Health Day in 2020, in response to concerning research findings about youth mental health and suicidal ideation as a result of the pandemic. UnitedGMH has partnered with BTW since first being established. 



Elton John AIDS Foundation

The Elton John AIDS Foundation marked World Mental Health Day by highlighting the links between mental health and HIV with a series of posts on social media. They also reaffirmed their commitment to collaborating with organisations and community partners on the ground in order to ensure mental health and HIV care is integrated in order to increase testing and adherence to HIV treatment. UnitedGMH is delighted to be working with EJAF on these issues, which you can learn more about here.

Comic Relief

Comic Relief shared the story of Margaret, a mental health champion for  PDO Kenya, a user-led mental health organisation. It highlighted how the support she received was empowering, how many young people in Kenya lack access to such services, and what is being done to tackle this issue. Comic Relief has been a key partner in building the Speak Your Mind partnership with UnitedGMH and partners around the world.

Global Business Collaboration for Better Workplace Mental Health

On World Mental Health Day the Global Business Collaboration for Better Workplace Mental Health shared a thank you message to its supporters and welcomed those who had recently joined its community. It also continued its ongoing call for global business leaders to commit to action on workplace mental health by signing its leadership pledge. UnitedGMH hosts the secretariat for the GBC.